Is Instagram Helping or Hurting Your Art?


Hello Reader,

I hope you've all had a wonderfully creative week. This past month I've been delving into the world of Social Media and Marketing with my Learn with Mel Community. A question that comes up a lot is "Is Instagram a necessary evil, a powerful tool, or just a time sink for artists?

If you’ve ever wrestled with that question, my new YouTube video is for you!

Is Instagram Helping or Hurting Your Art?

In my latest video, we’re diving deep into the realities of using Instagram as a creative.

We’ll cover:

  • The Upsides: How Instagram can be an incredible platform for discoverability, connecting with other artists, promoting your work, and even finding inspiration.
  • The Downsides: We’ll be honest about the challenges, like the ever-changing algorithm, the significant time commitment, the pressure for superficial validation, and the dreaded comparison trap.
  • Finding Your Balance: Most importantly, I share practical strategies for using Instagram more intentionally, focusing on quality over quantity, diversifying your online presence, and setting healthy boundaries to protect your creative time and well-being.
video preview

After you watch, I’d love to hear your thoughts. What’s your biggest struggle or biggest win on Instagram as an artist? Share your experiences in the comments section on YouTube or reply to this email!

Happy creating,

Mel

P.S. If you find this video helpful, please give it a thumbs up and subscribe to my channel for more insights and inspiration on surface pattern design and illustration

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Mel Armstrong

Illustrator, Surface Pattern Designer and online educator empowering others to follow their dream of building an art career.

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